Coffee Is For Closers Ep34Find out in this episode as we delve, analyse, and go into how YOU can close that call, holiday or no holiday!
Overcoming the Christmas Objections ft. Marco Cortesi
It’s that time of the year again! Along with the Christmas season comes seasonal objections.
When people are going out of town and delaying their fitness goals to stuff up on the Christmas turkey, gyms and coaching organisations experience a dip in their income. What can people do to rein the cash in?
Christmas may be around the corner but making a sale at this time of year is not impossible. Find out in this episode as we delve, analyse, and go into how YOU can close that call, holiday or no holiday! Today’s episode features the Italian Stallion, Marco Cortesi, as we talk about why people make Christmas objections and how you can handle them.
Keep the cash coming over the holidays by tuning in to this episode now!
What We Talked About In This Episode:
- Why people make Christmas objections [01:10]
- How to deal with the Christmas objection [03:05]
- Sales strategy for coaches and consultants at this time of year [06:49]
- The mindset of people who keep delaying their fitness commitments [08:02]
- What makes the time objection purely a mindset objection [11:42]
- We only get 4000 weeks each [14:00]
- How to adjust your scripts to suit Christmas objections [17:44]
- Changing the success metric to mitigate risks and losses [20:44]
- Three reframes to use in handling a Christmas objection [22:31]
- The problem with making yourself neutral in objection handling [24:42]
- The similarity between Christmas, COVID, and electoral objections [26:36]
- What coaching organisations can do to make a sale during the holidays [29:24]
About Our Hosts:
Matt, James, and Marco are from Sales Sniper, a sales consulting agency dedicated to helping companies increase close rates, build sales systems, and conduct sales training. They generate millions in sales for their clients every month and easily gets the top done for your sales agency.
- Sales Sniper Website
- Closing Code (Sales Coaching Training)
- Visit our FREE RESOURCES page and find just what you need to boost your sales game!
Connect with Matt and James:
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