Coffee Is For Closers Ep1
Episode 1 of the podcast about all things Sales, High ticket closing and what happens in the world of running a sales agency that does over 1 million a month in salesCoffee Is For Closers Ep1
Episode 1 of the podcast about all things Sales, High ticket closing and what happens in the world of running a sales agency that does over 1 million a month in salesHow To Excel at Sales Savagery with Cole Gordon

Have you ever had those moments wherein you thought you already got the call in the bag only to find out your prospect is canceling the next day? Well, it’s most likely not with what you said, but with how you said it.
Have you ever had those moments wherein you thought you already got the call in the bag only to find out your prospect is canceling the next day? Well, it’s most likely not with what you said, but with how you said it.
Today, Cole Gordon from Gordon Advertising joins us in another jam-packed, engaging episode as we talk about how selling well is better than handling objections well, what pitfalls you need to avoid as a newcomer in the sales industry, and why you should stop being too aggressive in your calls. We also get to hear some of the strangest, most hilarious objections he’s handled throughout his career!
Start slaying your sales calls and watch your close rates explode by tuning in to this episode now!
What We Talked About In This Episode:
Cole’s story from med schools to sales [00:29]
Matt the gym owner vs Matt the salesperson [04:03]
The ‘Cole Gordon’ method [06:28]
Selling to B2C vs B2B clients [09:42]
What is a smokescreen? [10:28]
The traps to avoid in making sales [16:43]
Getting into the details of Cole’s work [22:42]
The essence of call reviews [25:12]
The direction of Cole’s business [35:29]
What makes high-ticket sales challenging [37:04]
The biggest myth in sales [45:37]
A piece of advice for veteran salespeople who want to take it to the next level [47:07]
Cole’s strangest objections [49:32]
Resources:
Reach Cole through Facebook
Get Cole’s free courses through 7-Figure Selling Secrets group on Facebook.
How to Get Rich by Felix Dennis
Breakthrough Advertising by Eugene Schwartz
Scientific Advertising by Claude Hopkins
Exactly What To Say by Phil M. Jones
Connect with Matt and James:
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